Our trading philosophy is simple but effective.
It is based on transparency and agility.
We calibrate costs based on current market conditions and audience trends, not on a yearly or quarterly basis.
We don’t set and forget; your money isn’t locked into year-long deals and we are obsessive about optimising spend; getting the best value for our clients over the life of a campaign.
We are transparent; you see where your money is spent, and no deals are done behind the scenes.
We benchmark rates vs. the industry to ensure you have the best outcome for your media investment.
Agile thinking and strong media owner relationships mean we have the ability to go to market quickly without the implication of long lead times.